LeBron James & LeBron James Family Foundation Announce Multi-Year Partnership with Crypto.com

von Eva Fox Januar 29, 2022

LeBron James & LeBron James Family Foundation Announce Multi-Year Partnership with Crypto.com

Image: Crypto.com

LeBron James and the LeBron James Family Foundation announced a multi-year partnership with Crypto.com. The partnership will support Web3-centric training and workforce development opportunities.

Crypto.com has partnered with LeBron James and the LeBron James Family Foundation (LJFF) to support Web3-centric learning and workforce development opportunities. The partnership will provide students and families associated with the I PROMISE program with access to the tools and educational resources they need to participate and succeed in building Web3, which is considered the future of the internet.

Web3 promises to provide a more fair and equitable internet owned by developers, creators, and users. Through this partnership, I PROMISE students and families will get a strong foundation in Web3 and the innovations behind blockchain-based decentralized applications powering the future of many sectors from finance to media to art, Crypto.com said in a statement. In bringing Web 3 educational resources and workforce development through his foundation, James continues to build his community from the ground up and create a model for supporting the underserved.

“Blockchain technology is revolutionizing our economy, sports and entertainment, the art world, and how we engage with one another. I want to ensure that communities like the one I come from are not left behind,” said James. “Crypto.com and I are aligned on the need to educate and support my community with the information and tools they need for inclusion. I’m looking forward to working with them to bring these opportunities to my community.”

“LeBron James and his foundation have been pioneers in truly transforming the lives of those in his community through education and our partnership is based on a true alignment of values,” said Kris Marszalek, Co-Founder and CEO of Crypto.com. “We couldn’t be more proud to join LJFF in providing opportunities to increase educational and workforce development while delivering the tools and access that will empower the next generation to build a better and more inclusive future.”

From hands-on work experience in large companies to behind-the-scenes tours of various industries, James is committed to providing students with job opportunities and career paths they may never have known existed. As part of the Foundation's commitment to workforce development, they are currently developing plans for House Three Thirty, an innovative, multipurpose space for families and the entire community where they can meet and participate in immediately effective programs. House Three Thirty will bring critical community resources under one roof, including family financial health programs that are easily accessible and tailored to help families take control of their financial future, as well as job training opportunities across sectors. Through this partnership with Crypto.com, James is able to expand the range of what is on offer at House Three Thirty, giving his students and their families knowledge and insight into different sectors as they explore their passions and think beyond their own to understand what is possible for their future.

Crypto.com aims to build the future of the internet, where the power of cryptocurrency is fair and just, and the potential benefits of the technology belong to builders, creators, and users alike. Through partnerships with LJFF, Water.org, and Angel City Football Club, among others, Crypto.com is joining forces with like-minded businesses, nonprofits, individuals, and institutions equally committed to helping people achieve financial independence and self-determination.

© 2022, Eva Fox | Tesmanian. All rights reserved.

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