Twitter Has a Major Focus on Improving Video Performance, Says Elon Musk

by Eva Fox November 21, 2022

Twitter Has a Major Focus on Improving Video Performance, Says Elon Musk

Twitter has a major focus on improving how video works on the platform, Elon Musk said. The changes will affect the entire sector, and innovations will make Twitter a friendly and preferred place for content creators to post videos.

Twitter CEO Elon Musk said the company is working hard to improve the video experience on the platform. Tesla Owners Silicon Valley/Twitter asked if the platform would be able to make improvements to live video to expand its capabilities, because at the moment, it allows only one host whose video is broadcast to the public, and everyone else can just be listeners. At the same time, many people express a desire to hold video meetings for several hosts at the same time, where they can discuss issues of interest. Musk replied that improving the video experience on the platform is one of the current priorities.


From the very beginning, video has been one of Musk's big bets to make Twitter more interesting. One of the features that will be added to the Twitter Blue subscription will be the ability to upload longer videos. Musk previously mentioned that to start, Twitter may offer a 42-minute video at 1080 resolution upload option, and longer videos will be available for upload later. This will make the platform very attractive to content creators who are now using platforms like YouTube to monetize their content. Adding the ability to shoot, edit, and post videos will also appeal to the millions of users who now use apps like Instagram or TikTok.

© 2022, Eva Fox | Tesmanian. All rights reserved.

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Article edited by @SmokeyShorts; follow him on Twitter








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