Photo courtesy of Tesla, Inc.
Tesla became the leader in the South Korean electric vehicle market in the first half of the year. Model 3 became the best-selling EV, and Model Y took a solid second place.
Tesla is dominating the South Korean EV market with a 43% share of all passenger EVs sold in the first half of 2021. In addition, the manufacturer dominated the market for imported cars sold in Korea during the same period, accounting for a whopping 81.4%.
In the first half of the year, Tesla sold 11,629 vehicles in South Korea, including Model 3 and Model Y, and posted a 64.3% increase over the same period last year, according to CarIsYou data. Among them, 6,275 were Model 3, making it the best-selling EV in the country. The car was already the best-selling EV in South Korea in 2020 and has every chance of repeating its success this year. However, now, Model 3 has a new hot competitor on the market: its younger sibling, Model Y.
In 1H 2021, Tesla sold 5,316 Model Y units, sales of which only began in February. Most likely, if the car had been sold and delivered on the market during all six months of this year, it would have become the best-selling EV there. The compact SUV is a very popular body type, so there is every reason to believe Model Y can take the lead in for the full 2021.
|Tesla Model 3
|Tesla Model Y
|Hyundai Motor Ionic 5
Thus, Tesla Model 3 took first place in the EV market with 6,275 sales in 1H 2021. Tesla Model Y firmly occupied second place with 5,316 units. Third place went to Hyundai Motor Ionic 5 with 4,652 registrations. In the first half of the year, 26,632 passenger electric vehicles were sold in South Korea, 11,629 of which were Tesla. These numbers speak volumes and point to a clear dominance of the Californian brand when it comes to the hearts of the South Korean consumers.
© 2021, Eva Fox. All rights reserved.
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About the Author
Eva Fox joined Tesmanian in 2019 to cover breaking news as an automotive journalist. The main topics that she covers are clean energy and electric vehicles. As a journalist, Eva is specialized in Tesla and topics related to the work and development of the company.