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Tesla cars are popular for a reason. The company uses many different technologies in them, which yield an unforgettable driving experience. According to the 2021 China Tech Experience Index (TXI) Study by JD Power, Tesla ranks second place for best in-vehicle tech among NEVs in China.
JD Power's 2021 China Tech Experience Index focuses on new-vehicle owners' perceptions of 42 in-vehicle technologies, 26 of which are advanced technologies when first introduced to market. The TXI Innovation Index measures how effectively each automotive brand brings technology to market by implementing it into its vehicles. Performance measurement determines how much the owners like the technology and how many problems they have in using it.
The study found that the overall innovation index for the industry this year is 504 (on a 1,000-point scale). What stands out, in particular, is the fact that New Electric Vehicle (NEV) startups in China outperform other brands on an overall index with 590 points. At the same time, the Mass Market Innovation Index for internal combustion engine (ICE) vehicles lags far behind and has an average score of 492 points.
According to the research results, Tesla is ranked second among NEVs in China with 597 points, behind only Xpeng, which scored 615 points. Li Auto stood third with 577 points. Among the traditional automakers that offer gas-powered engines, Mercedes-Benz top the chart with a score of 550, while BMW and Porsche came in second in a tie with 534 points. If we do not divide cars into groups, depending on the type of engine, then Tesla also takes second place.
“There is no doubt that more and more players are getting into the intelligent vehicle field, with both the first mover and the new joiner thriving to grasp the only opportunity to win the new battle,” said Jeff Cai, general manager of auto product practice at JD Power China. “The more competitive the field, the more automakers need to delve into user demand and user experience. By investing resources in the areas where users most need, while consistently improving the perceived quality and user experience of the advanced technologies, brands can gain a good footing in the new intelligent vehicle field.”
The 2021 study is based on responses from 32,141 ICE vehicle owners who purchased their vehicle between June 2020 and March 2021, as well as 3,976 NEV owners who purchased their vehicle between September 2020 and March 2021. The study includes 264 ICE vehicle models from 58 brands and 50 NEV models from 28 brands and was fielded from December 2020 through May 2021 in 70 major cities across China.
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Article edited by @SmokeyShorts, you can follow him on Twitter
About the Author
Eva Fox
Eva Fox joined Tesmanian in 2019 to cover breaking news as an automotive journalist. The main topics that she covers are clean energy and electric vehicles. As a journalist, Eva is specialized in Tesla and topics related to the work and development of the company.
